Made by We — Flagship Concept
A new typology in a single room: part merchandised storefront, part open workspace, part café. A continuous white modular casework system that could be re-merchandised weekly while leaving the architecture intact.
Retail, hospitality and flagship spaces translating brand intent into spatial narrative.
09 projectsA new typology in a single room: part merchandised storefront, part open workspace, part café. A continuous white modular casework system that could be re-merchandised weekly while leaving the architecture intact.
Peak global retail footprint c. 2013 — 119 cities across 20 countries at peak, 280 stores at peak. Each store shaped by its host building.
Concept store designed around music, discovery and dwell time — a departure from telco retail conventions.
Storefront and interior architecture within the O2 arena, extending the brand experience across dwell zones.
O2 flagship store in Dublin — hospitality-scale retail environment with modular fixture systems.
A watch atelier and shop that treats display and craft as continuous — customers watch pieces being made through the shop floor.
Flagship for a curated denim retailer — flexible fixture grid supports rotating collections while maintaining a spatial signature.
Storefront on 3rd Ave — a warm, tactile retail interior that anchors the brand within a NYC neighborhood context.
Grab-and-go concept blending prepared foods, merchandise and a workspace anchor — a companion to the WeLive typology.